Truth sheets and details about the health results of smoke, and tips on how to shield your self and your family. Stealthy, misleading systematic advertising , lobbying , and policy advocacy campaigns on behalf of huge well being care organizations, usually pharmaceutical, biotechnology and medical machine corporations, have lengthy been a topic of Well being Care Renewal. A relatively lately revealed example was the stealth advertising campaign used by GlaxoSmithKline to sell its antidepressant Paxil. This marketing campaign included manipulating and suppressing medical analysis, bribing physicians to prescribe the drug, use of key opinion leaders as disguised marketers, and manipulation of continuing medical training Different notable examples included Johnson and Johnson’s campaign to promote Respirdal (look here ), and the infamous Pfizer campaign to sell Neurontin (look here and here ). Notably, stealth advertising seemed to be one motive for the growing popularity of narcotics (opioids) starting in the Nineties …
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